Retail Merchandiser Volume 64, Issue 4 | Page 13

__________________________________________________________________________________________ Cash
Management
Thanks to these improvements and enhancements CashTech creates , it is cost-effective to continue accepting and promoting cash as a form of payment . This is crucial for the customer experience , as consumers expect to be able to pay using their preferred method , and they will have a negative view of a retailer that prevents this .
To put it bluntly , cash is a big deal for customers . Although many believe that there will be no cash in the future , it is a fact that businesses will always benefit by providing clients with all their payment options , including cash . Unlike any other payment method , cash usage is now protected by law . Retailers should take this opportunity to reconsider their cash-handling procedures because many customers still prefer to pay with cash . It ’ s no secret that businesses must manage funds as effectively and efficiently as possible , including cash . Still , businesses must wake up to the potential saving costs of implementing CashTech and the potential customer acquisition and retention benefits that come with it . ■
For a list of the sources used in this article , please contact the editor .
Simon James https :// paycomplete . com
Simon James , CEO of PayComplete , the global leader in CashTech solutions . It combines smart hardware with best-in-class proprietary software to unify the processing of cash with other payment methods and operational systems through retail , hospitality & leisure , banking & financial services , mass transit and parking , vending , cash centers and mints as well as through its OEM and system builder partnerships .
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