_________________________________________________________________________________________ Ashley
Wilde Group
We have a group of incredibly talented designers , who are experts in soft furnishings and textiles
access to a number of trend platforms , which they can explore and build upon .
“ Our designs are truly cutting edge . We exhibit at many shows across the world which , again , allows us and the designers to see what trends are emerging and how we can adapt them to new collections . Collectively , with all these sources of information to gather trend insights , we ’ re able to build on existing styles and uncover what will work for the textile and soft furnishing industries .”
Staying true to its heritage has also allowed Ashley Wilde Group to maintain its prominence across the soft furnishing and textile industry . As Simon enthuses : “ We are a family-run business and have always operated that way . There is no hierarchy structure here — my door is always open , and anyone can speak to me directly . We have several longstanding employees who came straight from school or university and spent the rest of their working lives with us , which is a humble testament to how people feel about working here . The longest-standing employee has been with us for over 50 years .”
With the launch of a new collection , WMAH , in 2024 , the year is already set to bring the company success , but this is just the beginning . “ We are excited to launch our new Ashley Wilde collection ,” Simon confirms . “ This range has taken a slightly different turn to what we normally create , and we ’ re excited to show it to the world .” ■
www . ashleywildegroup . com
retail-merchandiser . com 67