Main interview A Q & A with Min Yang , US Growth Lead at Alibaba . com
Volume 63 , Issue 4 - 2023
A commitment to the planet means there ’ s more to Joseph Joseph than innovative home products
Virtual reality VR means online shoppers can try before they buy
Customer service Sophisticated consumers expect high quality support
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Hello and welcome to the latest issue of Retail Merchandiser . In this magazine , we look at trends including virtual reality , where new tryon technology means that online shoppers can
see themselves in 100s of outfits in the comfort of their own home . This can give fashion retailers an edge over the competition . Technology is also covered in the context of customer service . Video support means companies can offer face-to-face support anywhere , anytime , addressing the increasingly sophisticated requirements of today ’ s consumers . In our main interview , Min Yang , US Market Growth Lead at Alibaba . com reveals details about ecommerce and the world of Alibaba .
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Libbie Hammond , Editor LH @ finelightmediagroup . com
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DESIGN comes naturally
Joseph Joseph ’ s products have become not just recognizable but a symbol of innovative design . Our cover story shares insights from the founders .
Turn to page 38 to learn more .
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